Google Business Profile · 8 min read
Written by Leonardo Moretti
Your Google Business Profile used to ring. Now it sits there silent. Here's why the calls stopped coming in and three concrete fixes that restore them, backed by 2026 data from businesses we work with directly.
AI & Automation · 7 min read
Written by Leonardo Moretti
Google AI Overviews are intercepting search clicks before they reach business websites. Some local businesses are adapting. Others are losing ground. Here is what the data says about the shift and what makes the difference.
Hosting & Performance · 13 min read
Written by Leonardo Moretti
A $3.99 GoDaddy site and a full-service digital presence aren't the same product at different prices. They're two different businesses, and one of them is slowly bleeding you dry.
Reviews & Reputation · 4 min read
Written by Leonardo Moretti
Most review requests sound like form letters, so customers ignore them. Swap one line, ask about the moment, not the service, and watch your reply rate climb.
Digital Strategy · 10 min read
Written by Leonardo Moretti
There are 183,000 small businesses in NYC. Nearly 1 in 4 has no website at all. If you're one of them, or your site is slow, outdated, or poorly hosted, you're losing customers to competitors who showed up online first.
Professional Services · 8 min read
Written by Leonardo Moretti
A real case study in local SEO success. How Hillside Accounting Service built digital visibility and started capturing near-me searches in their market.
Local Search Rankings · 12 min read
Written by Leonardo Moretti
Build a local lead engine that works as hard as you do. A step-by-step guide for NYC contractors to dominate local search.
Local Search Rankings · 8 min read
Written by Leonardo Moretti
Practical GBP optimizations tailored for NYC boroughs, categories, photos, posts cadence, and tracking.
Local Search Rankings · 7 min read
Written by Leonardo Moretti
Practical steps: GBP tuning, on-page SEO, local links, and review cadence for Brooklyn businesses.
